Content moderation

Content moderation

Content moderation is the process of monitoring whether content submitted to a website complies with the site’s rules and guidelines and is suitable to appear on the site. It involves setting rules and guidelines that all content appearing on the site must abide by and filtering out anything that’s deemed harmful, sensitive, or inappropriate. Essentially, content moderation helps to ensure that the content published on the site is not illegal, inappropriate, harassing, or harmful to others. It’s commonly used in websites that rely heavily on content generated by users such as forums, social media platforms, dating sites, and online marketplaces. In the context of social media, content moderation is the process of reviewing and managing user-generated content on your brand’s social media page. Also called social media moderation, this could involve responding to comments made by users or sometimes reporting or removing posts and comments if they don’t comply with your brand’s guidelines.