President Johnson decided the film needed a framing that celebrated the Kennedy and Johnson administrations’ support of the March and of civil rights. The vast majority of US ambassadors affirmed the quality of the film, with several expressing country-specific reservations. Carl Rowan, the Director of the United States Information Agency, created a one-minute introduction, which was added to Blue’s film in April 1964. The film was then re-distributed by the USIA to US embassies throughout the world.