Cryptoasset firms marketing to UK consumers must get ready for the financial promotions regime by 8 October 2023

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Cryptoasset firms marketing to UK consumers must get ready for the financial promotions regime by 8 October 2023

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https://www.fca.org.uk/publication/correspondence/letter-to-cryptoasset-firms-financial-promotions-regime.pdf

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Bitpanda expands services in UK with FCA approval

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In line with the regulatory design principle of “same risk, same regulatory outcome” we have taken a consistent approach to cryptoassets to that taken for other high-risk investments. This requires firms to use specific risk warnings and positive frictions (such as a 24-hour cooling off period for first time investors) in their consumer journeys, in addition to the overarching requirement that their promotions are fair, clear and not misleading.

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